02About
Two decades at the seam of product and growth.
Morgan has spent twenty years operating at the intersection of product and growth — most recently leading growth and product at Opendoor, and before that at Shopify, at Meta on Instagram growth, and earlier at GrowthHackers, Qualaroo, and TrueVault.
Every business leader, product owner or entrepreneur has the same challenge: unlocking growth. He writes and speaks about how it actually compounds — not hacks, not spikes; systems, loops, and the discipline to let them run.
03The Method
One loop, run at high tempo.
The method fits in one sentence. A cross-functional team picks a loop — acquire, activate, retain, refer — and runs it fast: test, measure, keep what compounds. The thread doesn’t end at the sale. It comes back around.
04The Book
Hacking Growth
Growth Crown Business · MMXVII
“A terrific book [that] belongs up there with Geoffrey Moore, Eric Ries and Steve Blank’s books as a fundamental part of the canon of StartUpLand.”
05The Work
Operating history.
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Opendoor
Growth & Product 2020 — now* -
Shopify
Director of Product, Growth 2019 — 20* -
Meta / Instagram
Product Management, Growth 2017 — 19* -
GrowthHackers
Founding COO 2014 — 17* -
Qualaroo
COO 2013 — 14* -
TrueVault
Head of Growth 2014*
* years are draft — to be verified
06Now
What I’m thinking about.
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June 2026
AI-native growth loops
What does a growth model look like when the product can improve itself between sessions?
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May 2026
The death of the funnel
Funnels assume a line of strangers. Loops assume relationships that compound.
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April 2026
Agents as the new channel
When software shops for software, distribution gets rewritten. Who is the customer then?
07Letters